Research On Supply And Demand Fore-cast Of Chinese Heavy Truck Market

With the rapid development of economy, the effect of automobile industry to the economic growth is obvious, so research on"demand forecast of car market " become common concern issues of academia and real industry, but as a result of the car market demand effect by the complex influence factors, the research direction and goal of different scholars are different, and research methods are not the same, but all from different aspects and emphases explain auto market development trend. This paper aims to forecast our country heavy-duty car future market of the demand and supply situation, combined China's heavy-duty car market with its own characteristics, analysis of heavy automobile market development trend,the important significance is promote China's heavy-duty automobile industry maturation .On the basis of prediction of automobile market research about domestic and foreign, in-depth research and analysis of the main influencing factor about China's heavy truck development, put forward to demand scale predict method about the China heavy truck market, analysis for demand scale of heavy truck, through to forecast supply scale of our country automobile market , compared to the future forecast results in demand and supply in heavy duty truck market, find out the supply and demand difference of the heavy duty truck market in the future. And analysis of the differences in the results, combined with changes of China's heavy-duty automobile industry competition situation and structural trends, for the future competitive situation of the enterprise undertook countermeasure analysis.The thesis tries to analysis of the actual specific situation of heavy truck industry, choose the good forecast method to predict future demand and supply scale of the heavy car market , discuss of product structure and development trend of heavy automobile, hope with marketing theory to grasp the market direction of the relevant industry enterprises, and offer certain reference and help for the car market researchers to better study of heavy truck trend.