Zhejiang Southeast Electric Power Company Limited Cross-regional Development Strategy

When we explore the power industry regional development mode, there are many kinds of cross regional development mode. In the new economic conditions, it is very important to power industry how to cross area development strategy, it to aim at the further development of the power enterprises. Zhejiang Southeast Electric Power Company Limited as a B-share Listed Power Company that listed on the Shanghai stock exchange, it engaged in a massive regional expansion process, it has a very high demands on the ability of enterprise resources integration and ability in enterprise management. Therefore, it must face the issue for southeast of Zhejiang Power Generation Company Limited that to further study and choice of regional development strategy mode, which is more suitable for the objective environment and enterprise oneself characteristic.The article discusses under the influence of the tightening monetary policy, high coal prices, electricity price adjustment is not in place, the national energy saving policy other factors, power industry is facing enormous challenge, faced with the current domestic economic situation and enterprise oneself external condition, power generation enterprises to find out their advantages and disadvantages, opportunities and threats, timely adjustment of enterprise development strategy, promoting the transformation and upgrading of enterprises, accelerate enterprise economy layout and industrial structure adjustment, speed up the integration of industry and finance, strengthen the primary energy resources development and cooperation, actively to the energy industry chain extension of two ends of development strategy, improve their own competitiveness, enterprises will be stronger. Secondly, it to seize the western development strategy of China 's overall policy deployment opportunities, we will change the current US power enterprises strategy that limited to the regional, local development strategy, let me speed up the "going out" the pace, make scientific regional development, strive to build strong international competitiveness of the modernization of large enterprises, enterprises realize the share of the electricity market and the economic benefits of the enterprise double growth, thereby realizing the sustainable development of power enterprises.Through the research, we think:Zhejiang Southeast Electric Power Co.,Ltd regional development strategy goal that is based in Zhejiang a local power generation, development and support the economic development of Xinjiang construction, have a choice to focus development area the regional development pattern is suitable, it is give full consideration to the southeast of Zhejiang Electric Power Company Limited company the actual situation, combined with their own strength and the complex and ever-changing external environment, given the scientific solution. The strategy pattern will be able to solve in the trans regional expansion encountered confusion, when enterprises in the growing course of development; at the same time, for the scientific management of the existing project has positive significance. We believe that, in the future several years, along with the strategy of clear and execution of continuously thorough, Zhejiang Southeast Electric Power Company Limited will also usher in a new round of climax.Based on the southeast of Zhejiang power generation company limited enterprise's own actual situation, through to the regional development strategy overall objectives, strategic direction and strategic mode choice analysis, discussion, proposed the enterprise own regional development strategy, and to develop cross-regional development scientific solutions. At the same time, through this is the implementation of cross regional development strategy of enterprise is more typical case, ongoing and upcoming regional development the enterprise to provide the reference suggestions, in order to whole power industry healthy development.