Study On Experiencing Design Of The Industrial Heritage Tourism

In21st Century, experience tourism become a new trend of tourism, touristsdemand changes, tourists tend to personalized tourism products and services, to thetourism product focus from product itself to accept the product ’s own emotionalexperience, hope to be able to gain comprehensive experience in tourism. In the faceof the tourist demand changes, the modern tourism development pattern already by“sightseeing tourism” to “experimental tourism”. All these new trends make industrialheritage tourism face the new opportunities and challenges.China’s industrial heritage tourism is on the rise, but compared with developedrapidly in recent years and other types of tourism; industrial heritage tourismdevelopment is far behind. It is in this context，This essay is based on the industrialheritage tourism concept, value, tourism experience principle analysis, it put thetheory of the tourism experience designed to introduce the development of industrialheritage tourism, it also put forward the framework of the industrial heritage tourismexperience design, it explores the meaning of the industrial heritage tourismexperience design principles, methods. It uses Chongqing Iron&Steel Plant Dadukoubranch as a case of the empirical research. This essay divided into six parts. Thedetails are as follows:The first part is Introduction. It introduces the background, the purpose andmeaning of the topic, the research methods. It summarizes the status of domestic andinternational Industrial heritage tourism research. It put forward the ideas andmethods of the research.The second part is based the analysis section. It summarizes the concept and therelated theory of Industrial heritage tourism and tourism experience design. It pavethe way of the design theory for the Industrial heritage tourism experience.The third part is theory research. It put forward the design concept of theIndustrial heritage tourism and design theory, discusses the industrial heritage tourism experience design principle and method.The fourth part is the industrial heritage tourism experience design framework,analysis of industrial heritage tourism experience design foundation condition, designthinking, design content.The fifth part is empirical research. It uses Chongqing Iron&Steel PlantDadukou branch as a case, analyzes the marketing place and resources status of it. Italso embarks comprehensive design of the plant.The sixth part is conclusion. It summarizes the main points of the essay, pointsout the disadvantages of the research and show the way of the future research about it.