The Format Of Poster Design Layout Study

Poster design is the visual element is graphics, text, color, etc. to an intuitive and accurate form of visual language to convey to the viewer a visual arts. To arouse the viewer’s attention is usually to achieve the effect of information communication. Posters also have a social fashion art carrier, which shows the artistic expression vector of other graphic design can not be compared. It can be applied to all of the performance art of painting techniques and styles to reflect the style of each era of artistic expression, but also the performance of its own artistic style of the times to promote development.With the continuous development of social economy and culture, all kinds of new media, new means of communication continue to emerge, poster design is also facing many challenges. Poster design is no longer the people’s basic living medium of information transmission. These realities have forced designers to pay more attention to the visual language of poster design frontier exploration. Designers pay attention to convey the message poster features, but also pay more attention to innovative poster design and layout of the unique creative style. The traditional layout has not arouse the audience in the form of visual excitement. Paper, by an overview of modern poster design, poster design to understand the meaning, its characteristics and history of poster design. The form of poster design and layout of a theoretical analysis, the direction from the visual process, rules and other aspects of space focused on the use of poster design minimalist design layout. Simple layout layout still has a strong vitality, simple layout structure, appropriate use of space in the visual process highlights the fact that under the guidance of the theme has a strong visual sense.