Modren VI Design Can Not Be Ignored In The Human Form

VI design is invisible link between enterprises and consumers, is the mostimportant intangible asset of the enterprise, is the consumer about the enterprise andproducts are brand new cognition and enhance the value of the new approach, theenterprise VI system is to establish a corporate brand image and promotion ofenterprise culture connotation of the important part of. China’s economy is in rapiddevelopment, economic prosperity to the design also brings new opportunity, more andmore enterprises to realize VI strategy for the survival and development of enterprisesplay an important role, and also improve the enterprise well-knownness, portrays theenterprise image of the favorable opportunity.In the nineteen eighties began," humanization design" is gradually known, thisdesign is more and more used in the modern design, become a kind of typical featuresand trends. Humanization, emotional design can be seen everywhere, whether large orsmall landscape design to a small screws, designers are using “human” thinking toconsider, human nature is the art of guiding principle, is also VI design principle.Therefore, humanized VI in enterprise developing position can not be ignored.“VI design, humanized design is all about?” In order to give their answer, Ireviewed the VI design and humanity of the basic concepts, elements, developmentprocess, with “person”,“people-oriented” concept as a standard, highlights thehumanization, emotional strength, to humanize and VI design through the“design” toachieve an ideal state. In preparation for this process, chose this title as my graduationthesis, I think that VI design and humanized design blend each other, both emotionaland rational, triggered my design inspiration and creative ideas, through reading a large number of professional books and papers, rich human and VI design knowledge,to make the design has a deeper understanding and thinking.The innovation of the dissertation: VI design, humanized concept, developmentprocess and examples of a combination of methods is explained, with illustrations andcase analysis approach, allowing readers to more easily understand the VI design andhumanity of mutual integration, interdependence. From the design perspective, basedon the VI design and humanized system, comprehensive understanding of therelationship between further thinking, make me in VI design process, constantly fitmodern humanistic design concept, into his own emotional experience, to “people” asthe starting point to think about design, although is a plane design, but I think it is akind of artistic, practical, emotionalstereo” design, has a special temperament.