Survey Research On College Graduates Entrepreneurship

This study carries a classification survey on the ordinary college students, the college students of wanting to start their own business, the business beginners and the successful entrepreneurs. Then it will have a contrast analysis of these results, trying to find the factors of quantity and quantity of starting one’s business of China University Students, which in order to make suggestions for government policies, government behavior adjustment. This research mainly answers the following questions:(1) Nowadays, college students’ attitude to start one’s business and the current behavior situation of preparing for entrepreneurship and the reasons for this situation.(2) Are there differences of knowing the difficulties when facing start business for the successful entrepreneurs, the business beginners, the college students of wanting to start their own business? If yes, what are they?(3) Through the investigation and analysis o f the above two problems, it will find out the influence of college students to have entrepreneurial ideas and put them into practice and successful factors,which in contract to developed countries such as European and American poineering policy to seek our policy solutions.In Study1,500college students were conducted a questionnaire survey, getting that (1) To the spirit, college students do good preparation, but to the objective conditions they have some lack.(2) It forms a bright contrast between students’ entrepreneurial behavior and entrepreneurial attitude. The data of entrepreneurial learning behavior, poineering platform behavior shows the present stage university students’innovative undertaking behavioral intention, negative behavior mode and unknown negative behavior."Want to" and "to do" remain a sharp gap.In Study2, three groups of a total of156subjects were investigated. The three groups of subjects have affirmed the lack of resources and lack of environmental support on the business impact are more serious. The differences are:successful entrepreneurs emphasize the plight of organizational structure, product and service; entrepreneurial novices emphasize the lack of skills and experience and the market competition is very intense; To the wanting to business students stress from the external environment support and guidance.Through the above analysis, we draw a conclusion of college students thinking the difficulties of pioneering in our country are that:First, the lack of social culture; Second, the lack of training of information, policy and management knowledge, experience; Third, the lack of funding difficulties throughout the entire process of entrepreneurship. Fourth, organization structure, product and service innovation are difficult and outstanding talent people hard to hire to leave; Fifth, the present stage in our country market is not mature, and the state pay no attention to the new open market.On the basis of the investigation conclusions and contrast to Europe and the United States advanced poineering policy, this paper puts forward our country poineering policy several key adjustment:(1) the construction of entrepreneurial culture, poineering atmosphere;(2) the creation of specialized business management mechanism;(3) build strong and reliable infrastructure (4) create the financial markets concerning business growth;(5) carry out the effective entrepreneurship education;(6) provide research and development funding and intellectual property protection to business enterprises;(7) invest talents and promote personnel to flow into entrepreneurial company.