The Reasons For The Success Of Tennis Player Li Na Analysis And Enlightenment To China's Competitive Sports

In recent years，the tennis player Li Na in all competitions at home and abroad，especiallyGrand Slam champion，has received remarkable achievement，and has been well concerned bythe National People. Her success in China caused great repercussions. It is not only a worthyspokesman for the image of the sports sector in China，but also the commercial value soared intothe object of pursuit. Li’s successful integration into the international professional tennis basedon the nationwide system reforming and innovation， constantly seeking the fruit ofbreakthrough； Li’s physical condition and unique style tactics has provided a guarantee. Li’ssuccess，in turn， offers an exemplary role for our country to explore the road of professionalsuccess stories for our tennis professional development shifting from specialization mode.In this paper，he use of literature, logical analysis, expert investigation, case analysis, Lisuccess of the reasons were analyzed from competitive sports management level. The reasons ofLi’s success of are mainly the following aspects: China time insist on perfect nationwide system,and actively explore a career path with Chinese characteristics; national Tennis managementCentre management concepts and mechanisms of change, the release of their personalitydevelopment of the space is Li’s successful policy of protection; the advantages of the physicalcondition formed his own professional sports teams, more prize money, high income is asuccessful economic base.With the rapid development of tennis worldwide, China is also actively exploring the tennisprofessional road with Chinese characteristics. Li Na as the success stories have a significantimpact on the development of China’s athletics China, tells us that: To further improve thereform of the professional tennis; First To learn more about the nature of the tennis professionalto do the tennis from the "professional" to " professional transformation. Li also we recognizethat some problems need to reform and improve the country’s structure in the era of marketeconomy; In addition, we actively explore other projects professionalism but also according tothe characteristics of the project. Football is the earliest implementation of the reform of theprofessional, but the effect made people disappointed, and the path of reform still need to explore;the era of market economy, how our basketball program to the market, take the professional pathof reform is the right choice; badminton is a traditional advantages of the project,"BadmintonSuper League" commercial operation of the project the focus of reform; table tennis is calledChina’s "national sport", the new situation, we have to build a world-class "Table Tennis SuperLeague, to ensure that the table tennis industry develop smoothly. However, Li’s success have certainly positive impact on the success of the Chinese sportsprofessional,but we also objective approach to avoid blindly following suit.