Competitive Analysis Of Whole Set Equipment Of Wind Power In China

In this age of chang，the human society is progressing rapidly on various fronts. Yet at the sametime, many problems have arisen, such as the shortage of energy and environmental problems. So the widerange of wind power as a kind of clean and renewable energy, and its applications in electric powerindustry has a wide range of markets and bright future. China’s history of the wind power application hasbeen in high speed development stage, and the machine manufacturing industry has obtained the rapiddevelopment based on the wind power. The manufacturing industry of the wind power market has astaggering development speed, along with the whole industry is approaching to mature stage, theincreasingly fierce competition between enterprises, so the cost and service competition has become thecompetitive subject. The machine manufacturing industry of wind power has a number of enter prises, butmarket concentration is very high, so we can think its market belongs to leaf oligarchs market. In thiscontext, how does the enterprise through selection of competition strategy to gain a competitive advantage,many economists have analysis the competition between enterprises strategies, and the price war andinnovative technology which based on dynamic competitive is the economists research core. This papersystematically explains the theory of competitive dynamic content in the game model and boom times foron the basis of the price war model manufacture enterprise price competition is analyzed, With simplepatent competition model and symmetry of patent competition model as the foundation stone detaileddescriptions of the machine manufacture enterprise R&D game competition strategy. In these theoreticalbasis by system analysis method, the dynamic and static method combining qualitative analysis andquantitative analysis, the combination of theoretical analysis and empirical analysis such as combination ofresearch method, the actions of the enterprise reasonable economic analysis, and points out that the industry take the price war, technology innovation, and other strategic and internal causes and the future behavior ofsustainable competition may, for wind power equipment manufacturing enterprise of the behavior selectionprovides reference direction. The paper mainly research conclusion include:(1) the wind power industryhas been at high speed development condition, the future wind power market prospect, wind power thewhole machine manufacturing enterprise whether in now and future period of all face the needs of thebroad market. So the whole machine manufacture enterprise wind manufacturing wind power enterprisewill surely needed to expand production, the competition between them will further intensifies, facing themarket prosperity prospects external potential competitors will greatly increase the number of;(2) thewhole machine manufacture enterprise at present main wind power competition mode is the pricecompetition, and wind power the whole machine manufacturing is the product difference of smallerindustry, down the long, intense price competition will lead to wind power the whole machine manufactureenterprise’s zero profits, leading to the emergence of Bertrand paradox;(3) face price competition in theexpected results, most enterprise will change the competitive way, innovation development competitionwill be the next stage of the competition focus. And, in the research and development on innovationcompetition, in the days of the whole machine manufacture enterprise wind power will face more and moreinnovation into the industry in the potential threat, it will put more cost obtained a patent for in the firstplace. Enterprise development costs between the inputs, mutual influence, and will further induce anenterprise to increase investment in research. Therefore, the whole machine manufacture enterprise of windpower between technology innovation of the competition will be more intense change, innovation furtherincrease the probability of success. The papers of the innovation of the place focus on:(1) the dynamiccompetition theory the application of the system in the machine manufacturing enterprise wind power,added to the domestic wind power industry wind power manufacturing enterprise dynamic competition between the analysis;(2) points out that the manufacturing enterprise all wind power competition strategy,the disadvantages and may cause results, for their competition strategy formulation reference.