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HHTR Food Company’s Core Competitiveness To Foster And Enhance Research

Posted on:2013-05-24Degree:MasterType:Thesis
Country:ChinaCandidate:Y R WuFull Text:PDF
GTID:2249330374956045Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Analysis of the competitiveness of enterprises, nurturing and increasing use of the basic principles of economics, management and strategic management. The combination of the the Yonghe Yellow River Natural Food Co., Ltd.(hereinafter referred to as HHTR food company) the actual condition and improve the core competitiveness of enterprises. HHTR food companies affiliated with the seven agricultural and sideline products distribution sector, namely, production, marketing of agricultural and sideline products. Investment of50million yuan to complete Zhiquan drinks renovation projects, the completion of an annual output of2000tons of liquor production line; invest2million yuan to complete the the Shunkang vinegar industry expansion project, build a production line of annual output of3000tons of old vinegar; continue to support the "Four Seasons Fresh corn, small grains of the "prosperity", Hongxing dates and so on agricultural and sideline products processing. Through the expansion of scale, strong management, brand, and promote marketing,4-5years to build the famous product of the provinces and cities. Formulated preferential policies to take measures to further excellence environment, bigger and stronger companies. Use PEST theory and method in layman’s language to analyze HHTR food company, to improve core competitiveness, enterprise development by leaps and bounds, and the restructuring and development.The practical significance is that this is the case of a competitive reality, the significance of the investigation report in this case lies in the depth analysis of the competitiveness of enterprises is not high, and come up with strategies to achieve efficient management of the enterprise."Practical guidance on how to improve the competitiveness of enterprises. This article is a discussion initiated by the theory and practice to enhance the core competitiveness of enterprises in China.This paper first introduces the research background of the core competitiveness of enterprises, significance, research objects and problems, methods and techniques of line, followed by Review abroad, the research status of the competitiveness of domestic enterprises. Politics of HHTR food companies, economic, social and technological environment? Established to foster and enhance the core competitiveness, integration of the competitiveness factors for the strategic development plan forward-looking and strategic ability to reflect the ability of technological innovation, human resources, shortage of funds proposed to cultivate the corporate strategic decision-making capacity, the introduction of high-tech and management to enhance the competitiveness of high-quality talent and improve the financing policy of the Government to develop countermeasures. Concluded that powerful to improve the competitiveness of HHTR food companies "winning law, draw conclusions core competitiveness of enterprises to improve, and then the core competitiveness of Chinese enterprises to provide a reference. The ultimate prospect of the prospect of nurturing to enhance the core competitiveness and a better blueprint for the development.
Keywords/Search Tags:core competitiveness, the PEST analysis, constraints, enhancecountermeasures
PDF Full Text Request
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