QD Digital Home Appliance Industry Cluster Development Strategy Research

Industrial cluster is a kind of world economic phenomenon, it is a large enterprise in accordance with the relevant economic relations must focus on a specific range of terrain, form a similar organisms enterprise community. This advanced organization form, will be the future enterprise development and industrial progress choice of priority one of the form, not only can play economies of scale and scope of the economic benefit, but also can carry a regional and national economic development.High and new technology industry cluster as a kind of industry cluster advanced form, become the economic development of important driving force. Therefore, this paper aims to use high-tech industry cluster of related theory and strategic management theories, with SWOT analysis for the high and new technology industry development zone in the high-tech industry cluster (hereinafter referred to as the QD) digital home appliance industry cluster (base) example, put forward the development strategy design and safeguard measures, so as to realize the QD home appliance characteristic industry fast development, the use of the state’s overall development strategy arrangement of the demonstration, radiation and leading role.Firstly expounds the research background papers and research meaning, introduces the high-tech industry cluster theory and the domestic and international famous high-tech industry cluster development present situation, form the high-tech industry cluster system framework, and combined with QD digital household appliances industry cluster strategy development design examples. The specific work include the rightness of industry cluster and high-tech industry cluster of the concept and theory were reviewed in this article, on the basis of high-tech industry cluster and the difference between the traditional industry cluster, and analyses the typical of international high-tech industry cluster is the difference. High and new technology industry cluster of the characteristics and the causes of the formation of, factors, the main conditions are analyzed. Induction and generalization of the high-tech industry cluster development of features and models. Through the Qingdao hi-tech industry development zone of the digital home appliance high-tech industry cluster case for empirical research. With the qualitative method of digital home appliance high-tech industry cluster development and competitiveness are analyzed in the hi-tech zone Qingdao high-tech industry cluster exposed by analysis of the high-tech industry cluster of risk prevention and related to how to upgrade the strategy. Hope that through the analysis of the papers, and QD digital household appliances the development of industrial clusters is of certain reference.