Ganzhou City Center City Department Class Commercial Real Estate Prices Forecast And Analysis Of Investment Value

With the development of economy, China’s most city commercial real estate development also rapid, but such as Beijing and some other city a line, commercial real estate development in the bottleneck stage, SOHO real estate pattern also suffered an unprecedented questioned. Small and medium-sized cities in the real estate industry it is booming, because of the GDP growth, urbanizatio rate rise, commercial real estate in gradually the favour of by investors, as small and medium-sized cities of Ganzhou city of commercial real estate is also in the prosperity of gradually, so, for commercial real estate prices and investment value is necessary to further analysis.Firstly, by reading a large number of domestic and foreign literature, summarizes the status of domestic and international commercial real estate development and research, the shortcomings of the domestic commercial real estate, and the gap in developed countries. Ganzhou central urban department store category of commercial real estate standpoint, the field investigation, the profiles of its macro environment (PEST analysis), development status and influencing factors. Qualitative internal factors, the SWOT analysis, contrast the impact of factors on the department store category o commercial real estate; quantitative external factors, first of all by the gray relational select the greatest impact on several factors, and then use the gray system GM (1,1) and the GM (1, N) to predict the price movements of the commercial real estate the next few years, Ganzhou central urban area, the department store category. Ultimately, through quantitative and qualitative analysis, to improve the center of Ganzhou city department store category of commercial real estate value。Through the above research, we want to be able to provide some comments and references for the investors of center of Ganzhou City Department Store category of commercial real estate.