Study On Developemnt Strategy For Oversea Education Agency Of JY Company

Study abroad at their own expense has played a very important role since the date of its produce. The development of study abroad agencies continues to improve as the development of oversea education agency, but for various reasons, there are a number of problems in oversea education agency, especially the lacking of strategy is one of the problems faced by many study abroad Agency. Under the new situation, oversea education agency must make strategic goals which adapt to themselves according to the company’s actual and the external environment if it wants to obtain sustainable development and enhance the core competitiveness.This article analyses the present situation and existing problems of JY company using relating theoretical knowledge and strategic management tool on the basis of theoretical knowledge. Then this paper selects and posits the strategy of JY company, makes the company’s five-year vision and development goals and provide new strategy guidance and assistance, the main aim is to provide guidance and assistance for the formulation of the strategy of the company, and provide reference for the same type company.