An Innovative Research To The Management Of Attracting Investments From Overseas In Ganzhou

As a typical moderate city far away from the shore, Ganzhou is facing the dilemma: where should we lead the way of the city’s development? To attract investments from overseas, Ganzhou can increase the source of investments, fasting local economic development, promote enterprise reform, improve the technical management level, enhance the overall competitive power, speed up urbanization and realize the leap-forward development. So those advantageous optimize and upgrade the city’s industrial structure, and bring about a coordinated development of regional economies.In consideration of the actual conditions, the amount of the utilization of foreign funds of Ganzhou has achieved a certain growth. But compared with the average developing level among the whole country, there is still a large gap for Ganzhou to catch up with. By comparing and analyzing a series of figures from the year1984to2011in the fields of foreign-funded projects, foreign funding specified in contracts, direct foreign investment and foreign exchange through exports, draw the conclusion that the characteristics and existing problems of attracting investments from overseas of Ganzhou. It gives an innovative research to the management of attracting investments from overseas from the aspect of regional marketing of the local government, and put forward optimization countermeasures. It can facilitate a new development of attracting investments from overseas of Ganzhou through a series of corresponding countermeasures and suggestions, to help Ganzhou in making greater achievements of its’ economic and social development.