The Study Of Traditional Mountain Tourism In The Transition Mode

With the rapid economic development of China and high disposable incomes of residents in recent years, China’s tourism industry develops rapidly. In this process, the original tourism products and consumer attitudes are changing, the demand of Tourists consumer changed gradually from the main tourist to leisure. Traditional Mountain tourism as our country’s important tourist destination has been the focus of tourism resources for a long time, and occupies an important position in tourism resources. Sightseeing Tourism as the mainstay in the process of tourism development, the tourism development of China’s traditional mountain tourism is basically follow the model of Sightseeing tourism, the main pursuit are the aesthetic of visual and the interpretation of history and culture. The development model is Deep-rooted inherent, and have a number of historical issues. The development of traditional mountain tourism resources to upgrade how to deal with changes in the tourism industry has become the focus of theoretical research. This paper takes this problem as an opportunity to start the study and find that the transformation trend of the traditional mountain tourism are changing integrated function from the single function, and develop leisure tourism suitable. This paper is divided into six parts; the first part describes the background of this study, the basis and significance of topics, and sort out and defined this object of study and related concepts. The second part started from the domestic and international research literature, studied the similarities and differences between Chinese and foreign mountain tourism development deeply, and a variety of transition theory. Part Ⅲ on the basis of the precede summarize the characteristics of the development of Chinese traditional mountain tourism and development problems, comes to the transformation direction of the traditional mountain tourism destination is mountain, water, people live in harmony, set sightseeing, popular science, culture, participation experience, leisure, exhibition, living, shopping and other tourism functions as one integrated area. The fourth parts studied the transition mode of the traditional mountain tourism, the main study contains five major aspects of research, such as function transformation of the scenic zone, the product form transformation, the tourism services transformation marketing, business model transformation and transition mode of management, draw the transformation of traditional mountain tourism in general mode. The fifth part is the case part; the case takes the traditional mountain tourism destination Jiugongshan for the study. Carry out development of historical review on the case and the analysis of status, summarized the shortcomings of its development, and provide some reference to the transformation direction of Jiugongshan tourist in the new period. Finally, Part VI is for the summary and discussion section and related the main important conclusions from this paper, and about inadequacies.