| Colorful arch is the appreciation building that people constructed to cosmetic effectand add joyful atmosphere in festival or wedding and funeral.This dissertation is colorful arch local interpretation takes Qingyuan in Shanxi as thecase.The research on colorful arch makes use of theory of functionalism and semiotics toanalyse people’s psychological demands and spiritual connotation.In different historicalperiod,colorful arch changes their shape and connotation,especially,under globalizationbackground,colorful arch has the new changes.This paper will study the authenticity ofcolorful arch.Based on the field investigate information and literature information,the treatisemakes use of theoris and methods of folklore to unscramble colorful arch.In colorfularch development process,merchant promote its reform,at the same time,it reflects Shanximerchants culture connotation.Colorful arch reflects the development history of Shanximerchants.This artiele is divided into introduction, principal part and conclusion.The principalpart includes four chapters.Introduction describes the starting point, the target,the emphasis of the researches,the research situation both inside and outside.Chapter one gives an overview about colorful arch.It mainly introduce its originaland historical development,natural and social environrnent where colorful archgenerates.Analyzing its development process,there are five types colorful archs inQingyuan. Through space-and-time comparison,we can know more about it.Chapter two describe the building process of colorful arch and analysis shallowculture connotation through the detail analysis shop sign and local knowledge.Chapter three unscramble it’s metaphorical significance and function.The paperreveale people’s life idea and pursuit of spirit that colorful arch tolds us.On thisbasis,analysis functions that colorful arch contained.Chapter four analysis the touble that colorful arch encountered in modern society.Atmodern societies,there are many predicament about colorful arch which lead to thoughtauthenticity. In the end,charpter review colorful arch development history.In a way,it meansQingyuan and Shanxi commercial development history.In the one hand,the common people use their collective wisdom to create colorfularch,In the other hand,colorful arch reflected their requirement.The history of colorfularch is the social history of Qingyuan.Colorful arch witnesses Qingyuan historydevelopment,record Shanxi business history with no words. |