Study On The Training Of Peasants Entrepreneurship In Heilongjiang Province

The longstanding”Three Agricultural Problems”, become more and moreobvious in late1990’s, and have become the bottleneck to China’s contemporaryeconomical and social development. At the present stage，there’re a lot of war to faceat agricultural modernization, new rural development and farmers’ income. As ameans to promote rural employment, and to change the business model of agriculture,peasants entrepreneurship is the way to solve the "three rural" issues. This studyattempts to peasants entrepreneurship training as the starting point, draw lessons fromhome and abroad, according to the internal and external factors of heilongjiangprovince about peasants entrepreneurship, To sum up the peasants entrepreneurialtraining development advantages, weaknesses, opportunities and challenges, and thusinductive effective measures.First, Theory, Entrepreneurship Theory and Lifelong Education Theory. Bystudying the entrepreneurial model of in Asia, Europe and the United States, in-depthstudy Chinese government-led civil capital investment venture model,entrepreneurship training of peasants not only need government support, need morepeasants’ participation and private capital into. Peasant entrepreneurship trainingprograms should have region-specific, so that the effectiveness of training in order toappear.Second, Analysis the entrepreneurship and entrepreneurial training of peasants inHeilongjiang Province, by five years of building of “Sunshine Project” institutions,students, teaching content and mode of basic shape of peasants entrepreneurialtraining have achieved remarkable results. On one hand, from the conditions ofpeasants entrepreneurial training, there are advantages on fast development ofagriculture, farmers high quality educational resources, entrepreneurs driven, but thereare also disadvantages on the industrial structure unbalanced, the lack of awareness ofentrepreneurial farmers, low income, training financing difficulties. On the other hand, from the external environment, there are many opportunities from building of a newsocialist countryside, to accelerate the pace of agricultural modernization, goodagricultural policy. But there are also challenges from speed up the process ofurbanization, changes in agricultural international trade competition and internationalenvironment.Third, According to Heilongjiang province farmer imbark SWOT analysis, putforward Heilongjiang to save farmer entrepreneurial training and developmentcountermeasures, main is to seize the agricultural production, farmer quality,educational resources and entrepreneurial projects advantages, further improve thefarmers’ entrepreneurship training system; Improve the disadvantages by optimizingthe layout of the business park, enhance farmers’ entrepreneurial awareness,strengthen the management of funds and training institutions and Practice "singlesystem"; Seize the opportunity from new rural construction, the development ofmodern agriculture and government to increase support for force, avoid risks fromurbanization, market competition, changes in the economic environment.