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Research On Strategic Cost Management Of Value Network-based Economic Hotel

Posted on:2013-02-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y ZhengFull Text:PDF
GTID:2249330395960574Subject:Business Administration
Abstract/Summary:PDF Full Text Request
There are some advantages of supporting facilities, safe and comfortable in traditional-star hotels, but the prices are generally high. Small scale hotels are much cheaper, but there may be security risks, poor sanitary conditions and infrastructure. Due to economic, safety, comfort and lower prices, economic hotels has won the favors of many consumers, and thus has been a rapid development now. In recent years, it is difficult to control cost because of continuously rising prices, the high rate of inflation, and the urgent need to enhance the cost management level of economic hotels.This Thesis established the main line of logic by the research status of strategic cost management of economic hotels-the basic theoretical of strategic cost management of value network-based economic hotel-the status of strategic cost management of economic in China-related models of strategic cost management of value network-based economic hotel-the case study on economic hotel, researching on the cost management of economic hotel by using the analytic method of quantitative, qualitative and case studies from the point view of the value of net-work. This paper mainly explored the performance characteristics of value net-work on economic hotel industry, established the model of strategic cost management of value network-based economic hotel, and studied the development of cost management of economic management, proposed the gainful basic methods and measures, which framework as follows:(1) The first chapter is the introduction to this paper. In the introduction, this paper briefly describes the background, theoretical significance and practical significance of the research, reviews the research situation in China and other countries and introduces its research method and technical route.(2) The second chapter is the basic theory research. This chapter focuses on the value network theory, the theory of economic hotels, strategic cost management theory and the relationship between them.(3) The third chapter is the current situation of strategic cost management of economic hotels in China. This chapter begins with an overview of the current situation of China’s economic hotels management. Then the research focuses on the recent situation of cost management of economic hotels in China, which analyzes the limitations of the traditional cost management through the aspects of the overall point of view, the image of industry, management level and competitive strength, emphasizing the superiority of strategic cost management.(4) The fourth chapter is the strategic cost management of value network-based economic hotels. This chapter builds the model of strategic cost management of economic hotels. Then it conducts a detailed statement respectively on the model from a strategic environmental analysis, cost management analysis and cost management analysis of value network.(5) The fifth chapter is research on the case of strategic cost management of Home Inn. In this chapter, it researches what should Home Inn do about the strategic cost management based on the above theories, and improve the successful of strategic cost management by using activity-based costing.(6) The sixth chapter is the summary and the prospect of research.
Keywords/Search Tags:Value Network, Economic Hotels, Strategic Cost Management, Home Inn
PDF Full Text Request
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