Study On The Strategy Of The Leisure Agriculture Development In Heping Town Yunxiao County

This paper firstly discusses the leisure agriculture resources development status in the Heping town Yunxiao County, elaborates the importance and practical significance of seeking the countermeasures for its healthy development. On the basis of this, we use varied research methods to analysis the advantage, disadvantage, opportunities, and challenges of the leisure agriculture resources in the Heping town Yunxiao County during its development process. We find that the leisure agriculture resources exploration in the Heping town has the advantages including climate advantage, resources advantage, environment advantage, geographical advantage, economic and social advantage and etc. It has the disadvantages including capital disadvantage, technology disadvantage, service disadvantage, system disadvantage, labor force disadvantage and etc. It has the governmental supporting opportunity and well leisure tourism economic situation. At the same time, it faces with fierce market competition challenge. Combine of the case study of Longjia leisure farm, we put forward the development strategy, such as strengthen the governmental macro-scopical planning, set the layout scientifically, guide the scattered small business households bundle joint and scale operation, strengthen the security system construction.