Sustainable Development Of The Agricultural Insurance Business Model Research In China

Our country’s economy has long been in the situation of insufficient consumer demand, to give full play to the consumer demand pull effect on economic growth, the focus is on rural areas. Our country is agricultural country, but the uneven development of agricultural insurance and agricultural development, is not conducive to the development of modern agriculture. Research of agricultural insurance to improve the system of agricultural insurance in our country, promote the rapid development of agriculture also has significance. As the important assurance of China’s economic development, agricultural development must keep healthy sustainable development. Agricultural insurance plans, explore and implement production operation provides a good guarantee for farmers, and to ensure the sustainable and healthy development of agriculture and improve the rural social insurance system provides a good guarantee. Development of agricultural insurance in our country should strengthen the legislation, and set the agriculture legal risks; To strengthen the advantage of peasants in the eyes of agricultural insurance; Innovation management system, set up the policy and commercial agricultural insurance companies; To establish modern agriculture insurance fund raising and management system; Innovation input mechanism, results at home and abroad for reference, the agricultural insurance management mechanism, development of agricultural insurance in our country. This article main research content is agricultural insurance business model. First, the basic content of this article to our country agricultural insurance are summarized, including the concept of agricultural insurance in China, classification, features and functions of introduction; Second, to our country agricultural insurance management present situation has carried on the detailed analysis, points out the current existing problems in the development of agricultural insurance in our country, and has carried on the detailed analysis about these problems, a careful study by means of model analysis the current situation of supply and demand of agricultural insurance in China and the existing problems. Finally, aiming at the problems existing in the operation of agricultural insurance puts forward some proposals concerning the solution.