Two-oriented Society Based On Ecological Development Of Small And Medium Enterprise In Hunan

Since the1990s, the extensive mode of development of SMEs has not suited to the contemporary economic and social development and enterprise requirements to become a major development, circular economy, intensive development model, the ecology has become inevitable to achieve sustainable development of SMEs choice. At present, Hunan economic development has entered the middle of industrialization, the rapid development of heavy industry has greatly increased the consumption of resources and energy, poses a serious threat to the ecological environment. Therefore, Hunan should rely on Hunan’s economic and social development of SMEs in the status quo, the conservation of resources as the first choice of economic development in Hunan Province, the protection of ecological resources, building a resource-saving and environment-friendly。society to achieve the development of SMEs low energy consumption, low pollution.This paper mainly as the theoretical basis for the economy, circular economy and ecological enterprise, First, in-depth analysis of the status quo of domestic and foreign SMEs ecological development, a comprehensive understanding of the the International SME ecological development model, and provide a reference for the development of Hunan SMEs ecological; Secondly, based on the status quo of Hunan SMEs ecological development, the necessity and feasibility analysis of of Hunan SMEs ecological development, and ecological development of SMEs empirical analysis, to draw of Hunan SMEs ecological impact factors; Finally, relying on Hunan SMEs ecological impact factors analysis of Hunan SME ecological system, build Hunan SMEs ecological development model, and put forward policy recommendations suitable for the development of SMEs ecological development in Hunan.Through research and analysis, draw basic conclusions:(1) SMEs ecological model of development is the inevitable choice for the development of SMEs Hunan. Hunan SMEs only through ecological construction in order to achieve long-term development, and to promote economic and social benefits to the ecological benefits, and ultimately economic development;(2) by empirical analysis Hunan SMEs ecological, find Hunan SMEs ecological by the energy consumption, the rate of sewage treatment and comprehensive utilization of resources affect. Of Hunan SMEs ecological development mode main elements of corporate social ecology, the market elements of ecology, the ecology of the elements of the supply chain, the internal elements of ecological interaction between the various elements SMEs ecological development model;(3) Hunan SMEs ecological system mainly consists of seven blocks:eco-design, green procurement, cleaner production eco-packaging, eco-marketing, green logistics and reverse logistics, Proceed from these seven links to achieve control of the whole process of construction SME ecological goals.