| With the rapid development of China＇s tourism industry, the tourism industry＇s influence on thenational economy is also growing.Behind the rapid development has brought many problems, isincreasingly highlighted the negative impact of tourism activities on the destination of the naturalenvironment, human environment, biological diversity, and ecological environment; addition, thedevelopment of tourism resources process, due to the lack of scientific planning and construction processbe tourism environment cause irreversible damage. These are the development of tourism in the lack oflasting power.Development of sustainable tourism, environmental management tools to regulate tourismdevelopment and tourism activities, and at the same time to protect the tourism environment and tourismresources, tourism development sustainable capacity to ensure that the economic benefits of tourismdevelopment, social and environmental benefits unity.Shandong Peninsula Blue Economic Zone is the firstnational marine economic zone, its development must rely on the various resources of the oceans, includingthe rich marine tourism resources is one of the advantages of its development.Shandong Peninsula BlueEconomic Zone Tourist higher level of economic development, but many problems still exist. To achievelong-term economic and social development of the Shandong Peninsula Blue Economic Zone, it isnecessary to implement the strategy of sustainable tourism development. The implementation of thisstrategy, not only to be able to maintain long dominance of the regional tourism, but also make the regionaleconomic, social and environmental sustainable development momentum.The focus of sustainable tourismdevelopment is to determine the direction of development, under the premise of the rapid development oftourism, and to promote the transition towards sustainable development of tourism, is an important andurgent task.Based on the theory and practice of regional sustainable tourism development in-depth research,the sustainable tourism development of the theory to the practice of the Shandong Peninsula BlueEconomic Zone as a tool to guide the development of tourism in the area, and to explore the region thedirection of sustainable tourism development. Therefore, this study has both theoretical significance andpractical significance.The paper mainly includes the following aspects.The first part is an introduction on the development of sustainable tourism-related theoretical research,which involves environmental and economic development theory, regional sustainable development theory,point-axis development theory, growth pole theory. Home and abroad through a variety of definitions ofsustainable tourism, sustainable tourism on the connotation and characteristics are described and discussedthe goals of sustainable tourism development, but also on sustainable tourism related conceptsdiscrimination.The second part discusses the Shandong Peninsula Blue Economic Zone Tourism DevelopmentAnalysis. From four aspects: the "blue zone" type and characteristics of tourism resources, the "Blue Zone"tourism revenue analysis,"Blue Zone" analyze the number of visitors, the "blue zone" Municipalitiestourism development gap analysis.The third part analyzes the "blue zone" tourism development problems. The main problems ofirrational industrial distribution of marine, coastal development and utilization of tourism resources in theprocess of being destroyed, the local marine pollution, tourism product and service quality is not high, theregional integration process is slow, not enough marine mining culture, tourism inadequate facilities, lackof cultural connotation of tourism products and government bull management.The fourth section analyzes the "blue zone" sustainable tourism development. Specifically discussedfrom the following aspects, the layout changes: from a single scattered layout to focus on building three major characteristics of tourism zone change; product changes: from high consumption, high emissionproducts to low consumption, low emission product transition; infrastructure enhancement: tourist facilitiesby the energy-consuming to energy-efficient, low-carbon transition; brand promotion: from the traditionaltourist tourism brand to brand blue shift; Industry Convergence: accelerating tourism and the first, secondand tertiary industries fusion; scenic construction: the Construction of a single economic area andenvironment-friendly construction of scenic spots to change. Study presents for the "Blue Zone" ownsustainable tourism development.The fifth part of the "Blue Zone" implementation of sustainable tourism development countermeasuresand suggestions. For the problems in the development of tourism, the following countermeasures: Travel tobuild to develop scientific planning, promoting conservation-oriented development; building characteristics,diversified tourism product system; monitoring and regulation of marine pollution; improve touristfacilities, the promotion of regional integration; using multiple marketing tools to guide low-carbonconsumption and ecological consumption; strengthen community participation, improve tourismmanagement level; strengthen tourism projects assessed argumentation; importance of tourism personneltraining, improve the quality of tourism professionals. Implementation of the recommendations of thesemeasures can contribute to the "Blue Zone" tourism towards sustainable direction.Innovation of this paper mainly due to: the scope of the study locked in Shandong Peninsula BlueEconomic Zone in this particular area, and explore the coastal tourism-oriented blue Shandong PeninsulaEconomic Zone of sustainable tourism development. Through the Shandong Peninsula Blue EconomicZone status of tourism development in the carding system analysis, from the perspective of sustainabledevelopment, put forward their own on sustainable tourism development in the region as well as thedirection of the development of countermeasures. To promote regional economic development has a certaintheoretical reference value and practical significance. |
PDF Full Text Request