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The Current Situation Analysis And Planning Programs Of Network Marking For XX Corporation

Posted on:2014-02-08Degree:MasterType:Thesis
Country:ChinaCandidate:Q ZhongFull Text:PDF
GTID:2249330398469664Subject:Business administration
Abstract/Summary:PDF Full Text Request
Number of global Internet user more than1.9billion this year, the Internet is changing our lifestyle and quality. The huge number of Internet users exist a vast network of business opportunities, consumers got used to obtain information on the network and more and more people began to Select online shopping. Online shop makes people shopping process becomes extremely simple, we can see that the product information, and purchase the products needed in the home.Network marketing as a new marketing concepts and practices that is being or is about to traditional marketing have a tremendous impact.For now, consumer behavior, habits and consumer attitudes are changing, people have been dissatisfied with the traditional marketing methods.Internet marketing can not do without the cornerstone of traditional marketing, so they only integrate and complement each other, in order to meet the growing market demand.XX corporation marketing based store sales, there was a great blank in network marketing. However, for the current business, network marketing is no longer a competitive advantage for corporate marketing, and become one of the basic ways of marketing. Therefore, for XX corporation, they need to solve the blank in network marketing. Internet marketing research focuses on:how products can be sold on the network? What kind of method uses in selling products on the network. How to attract more consumers to buy the product through the network? Through these issues to find the way of network marketing for XX corporation, in order to enhance the the level of sales for XX corporation.
Keywords/Search Tags:Network marketing, E-commerce, Web shop
PDF Full Text Request
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