| Real estate enterprise profitability depends largely on the size of the real estate enterprise costcontrol ability. A good real estate enterprise internal control and management of the workdone well, can bring the stronger profitability. In the loss of real estate enterprises oftenappear many of real estate project cost control is not perfect. Real estate enterprise costcontrol is according to the domestic real estate macroeconomic regulation and control policyfor real estate enterprises under the specific characteristics of real estate development, and onthe whole of the current real estate enterprises, after analyzing the current situation of thedevelopment to the outside world to minimize the negative impact of the real estateenterprises, adopt a series of measures to improve the level of real estate enterprise costcontrol, effectively raise the real estate enterprise’s core competitive ability of all cost controlmanagement activities. Once established good real estate enterprise cost control target, will befirst to the domestic macroeconomic regulation and control under the present conditions ofour country real estate enterprise cost control, and to find the problems existing in the realestate enterprise cost control. This paper analyzes the real estate enterprises in the process ofcost control generally exist the following problems, such as the comprehensive cost controlhas no correct understanding; The lack of advanced cost control methods; There is no perfectcost control system; Enterprise cost management focus on the macro need, cost control isunitary; Cost management concept, lack of market tend to confuse equivalent to highefficiency and high benefit; In front of the real estate development planning, design, cost andmanagement consciousness weak, etc. Therefore, the real estate enterprises must first find outthe cause of the enterprise cost control problems, such as enterprise exists blindness decision,the precision of estimation deviation; Tender method not rigorous, the determination of theproject cost is not science; The contract management and supervision system is not strict, andso on. Then, enterprises should actively adopt the macro-control of real estate enterprisesunder the reasonable cost control countermeasures, such as real estate enterprise developmentstrategy; Optimizing design scheme, to effectively control the project cost; To conduct acomprehensive process design, to establish a project management system; The constructioncost management information system, the dynamic cost control, etc. Only for real estate enterprises in the production of the whole process of cost accounting, control and analysis, tomaximize the guarantee to achieve the goal of cost control of real estate enterprises.Enterprises to continuously improve project design stage cost control measures, strict controlof real estate enterprises purchasing cost. The real estate enterprise cost control to improve theability to resist risk of real estate enterprise itself and avoid the blindness of investment has animportant positive significance. Real estate enterprise only to do a good job of enterprise costcontrol for a long time to make real estate enterprise to win in the fierce market competitionenvironment of a certain competitive advantage, make the real estate enterprises on the pathof rapid development. Real estate enterprise’s project cost control is a scientific managementcontrol mode, only according to a set of scientific and reasonable way to control costs, andachieve enterprise fully effective use of various resources, can achieve real results. Moderneconomic and social real estate enterprise project cost control will do a good job to do, is thedifference in the real estate enterprise survival and the development inevitably choice, only byconstantly strengthen the real estate enterprises awareness of project cost control and effectivecost control measures to achieve the effect of cost control of real estate enterprises. |
