| With the construction industry increasingly open, the competition among construction enterprises has become more and more fierce. How to remain invincible in the brutal market competition is the problem faced by every construction enterprise. Bidding in an increasingly standardized market, some enterprises in order to survive, often ignore the existence of risks to reduce the tender offer blindly, and take no relevant risk measures after winning the bid, making the construction project on the quality, safety, progress unable to meet the requirements of construction party and resulting in loss of interest to project cooperated-building parties.Starting with construction project bidding, the article uses the Analytic Hierarchy Process (AHP) to identify risk factors of the bidding process, and build the bidding process risk identification system to evaluate the relative risks via a detailed analysis of the various stages of the project bidding process and the combination with risk management related theory. Through experts grading method, the paper unites the specific engineering bidding case and build a risk level judgement matrix, which evaluates the risk of bidding in construction project as a whole.By integrating with the specific engineering bidding case, the paper analyzes the risk of management, technical, economic, social, natural and political of bidding influence factors in detail. According to the analysis results, countermeasures such as risk transfer, risk utilization have been put forward, which achieve the purpose of reducing project risk by reducing the possibility of the risk occurring in the project implementation process or mitigating the damage degree of risk and ensure the smooth implementation of the construction project and the increase of the project income.This paper combines the related risk management theory with practical engineering cases, and put forward risk response strategy, which has certain guiding significance for reducing project risk and improving market competitiveness of construction enterprises in an increasingly competitive bidding market. |