The Study On Industrialization Of Intangible Cultural Heritage Of Linyi

Intangible cultural heritage, the non-material legacy of human, represents the culture cohesion of humanity, imprints the living history and culture of a nation, and, above all, constitutes the significant spiritual resources and cultural wealth of a country. To correctly understand, protect and inherit outstanding intangible cultural heritage will play an important role in enhancing the cultural identity and passing on the cultural tradition.The study object of this paper is the intangible cultural heritage with typical regional characteristics of Linyi. This paper focuses on the industrialization of intangible cultural heritage, with the employment of text analysis and field survey. It begins with stating the overview of intangible cultural heritage and the theory of industrialization. Afterwards, it outlines the categories and features of intangible cultural heritage in Linyi. On this basis, this paper analyses the internal and external factors that form the industrialization of Linyi’s intangible cultural heritage, shows the status quo of the industrialization and points out the deficiency of it. Aiming at the operation mode of Linyi’s industrialization of intangible cultural heritage, this paper creatively offers proposals for resolving its problem. Hopefully, the investigation into Linyi’s industrialization of intangible cultural heritage will show a new way for the protection and inheriting of intangible cultural heritage, in order to properly pass on this irreversible and precious wealth on the base of keeping its real look.