The Research On The Target Cost Control Of Cheng Du International Intangible Cultural Heritage Park

Through the case study of the target cost control of Chengdu InternationalIntangible Cultural Heritage Park, this dissertation is to present some failures andproblems of the target cost control, to further analyze the causes of the problems, and togive some solutions of the problems. Based on the analysis, it aims to provide effectivemeasures and guidance for the target cost control of Chengdu International IntangibleCultural Heritage Park’s second-stage project and other similar subsequent projects, toenhance the standardized management of the corporation, and to strengthen themarketing competitiveness and to perfect the target cost control of the subsequentprojects.To study the target cost control of Chengdu International Intangible CulturalHeritage Park, this dissertation discovers the problems in the process of its construction,analyzes the causes of the problems and provides strategies for the problem, by themethods of contrast, the combination of theory and practice, and SWOT. It mainlyanalyzes the problems of the target cost control caused by people’s awareness andinstitutional improvement of the target cost control, and by the Politics engineeringconstruction mode, and finally provides the solutions of the problems by using SWOTunder present situation.Through the research on the target cost control of Chengdu International IntangibleCultural Heritage Park, this dissertation indicates that the orientation planning of theproject and the target cost control awareness (man’s subjective initiative) play veryimportant role in the whole process of the target cost control. By the multipoint contactanalysis from the perspective of the generalized target cost control and the orientationplanning of the project, it maintains that the project should determine the target cost onthe basis of market condition, emphasizes that all staff should enhance their awarenessof cost control throughout the project. In addition, it also points out that the real estateproject also plays an essential part in the composition of the target cost and in thedynamic control of the development process. Finally, it targets on the causes of theproblems in “Trilateral Government Project” and gives the suggestions for how to take measures to minimize the adverse influences of “Trilateral Government Project” on thetarget cost control.By the research and analysis, the author discovers the problems of the target costcontrol in the first stage of construction, then points out the causes of the problems, andfinally proposes the relevant strategies to solve the problems.