The Research On Film Commentary In Internet Communication

Film industry has been developing a lot based on the advantage of information dissemination brought by the network medium within the time of network, meanwhile network has brought unprecedented freedom of discourse power to people to enjoy. For film criticism, the cultural sign that "everyone is a film critic" has been all over the cyberspace which makes the traditional medium decline.Up to now, film criticism in cyberspace has gained a significant role in the dissemination of film culture industry. The spread of this once cultural authority which was only among the elite, to the grassroots has encouraged the diversification of film criticism methods. Its prosperity has not only enriched the mass film criticism, but also exerted a positive influence on China’s film criticism field.In today’s movie culture dissemination, the development bottlenecks of traditional movie reviews, online reviews are underway. Internet as an important film reviews, has caused the attention of the academic reviews. Online reviews, taking advantage of the network media in developing also gradually have a variety of forms of expression, and reviews form is unceasingly rich again. Network reviews in developing its own unique advantages and characteristics, to the masses and the whole development of Chinese film criticism reviews produced certain positive effect. In delight at the same time, we find it in the process of development is gradually exposed some problems, it has to do with the complex diversity of Internet environment and Internet film review man has the close relation.This paper first provided a description of the concept and characteristics of the Internet film review.rising and the current development status of cyberspace film criticism. and some comparisons of film criticism between the traditional one and the cyberspace one were made focusing on their characteristics during the development based on experts’ definitions of cyberspace film industry:such as transmission characteristics, film review man,review content. Secondly, aiming at the emerged problems in the development, three trends of cyberspace film criticism were crystallized from factual basis as commercialization, deculturation and compatibility with traditional film criticism.Use Film and television criticism and cultural knowledge about the Internet film review analyzes many problems,it can be seen that the present Internet film review has some advantages and disadvantages in the process of development. This paper argues that Internet film review is a mixed bag, platform construction is lagging behind, The language violence, there are critics questioned by the public.On the basis of these problems, puts forward the corresponding countermeasures, in order to In order to conducive to the development of Internet film review,at the same time, the Internet film review and traditional film reviews from antagonism to the compatibility direction,Internet film review also appeared a variety of film form, to some extent,also enlarged the subject reviews,attracted more people to participate in the Internet film review.In this paper, using the method of content analysis, we will analysis the film reviews of the cinema"so young" in the Mtime,by the method of content analysis,the Internet reviews text through detailed analysis of data, deduce the present network reviews in text content and form.Thirdly, based on knowledge of content analysis in communication studies, this paper analyzed the film criticism of one certain film on a film website to provide an understanding of the content, form, the body of the film commentary and other relative aspects. Last but not the least, film consumption was described by combining knowledge in film economics. Furthermore, whether cyberspace film criticism has made an effect on such consumption was discussed. In a nutshell, this paper not only gave a description of the current status of cyberspace film criticism, but also studied the emerged problems and relative phenomena from different perspectives such as communication, the audience psychology, sociology and the history of film criticism. Prospects were made about the development of cyberspace film criticism at the end of the paper, hoping to provide certain reference for its ensuing trend based on the studies of the current environment for cyberspace film criticism in China.