The Study Of Consumer Protection In Single Use Prepaid Card Program

Prepaid card were appeared in China in the1980s, they evolved vary fast in more than two decades since then. Until the end of the first decade in twentieth century,there are no targeted regulations about these programs. Single use prepaid card as one kind of prepaid card programs et the attention of the legislature now, but it’s still lack of regulations, and the existing regulations aim for market order and preventing economic crimes above all. In reality, news about perators depriving consumers of their rights often found in public. Some researcher have studied how does government regulate Single use prepaid card, some have studied how to help consumers in prepaid card programs standing for their right. This article specially research and analyze consumer protection in Single use prepaid card.There are five parts in this article. Part one fistly expound the significance of this article is not only to protect consumer in Single use prepaid cards but also in other prepaid card programs. Then introduce achievement concluded by other researchers. Part two fistly define of Single use prepaid card and introduce the history and legislation of it. Then analysis rights and obligations among operators and consumers, and point out the biggest difference beween Single use prepaid cards and other maketing programs is the long-term and continuous consumption process of Single use prepaid cards. Risks of depriving consumers of their rights raises in that long-term process.The third, fourth, fifth part is the focus of this article. Part three is about consumer rights. That is not only a kind of civil rights, but also human rights. And there’re different consumer rights in every stage. The right to information, the right to choose,and the right to back of the card is more important and special among consumer rights. Part four generalize the current situation of consumer rights protection in Single use prepaid card.. Then confirm information asymmetry and dominant position of operators to be the origins of the situation. Part five give legislature some advices based on consumer empowerment theory and legislative practice inside or outside borders. like expand content of the record system, provide a cooling-off period, and improve capital depository system.