The Effects Of Relationship On Coalition Formation

In China, social exchange and the logic of contacting are still affected by relationshipfactors of “The pattern of difference sequence”. However, existing the researches on socialexchange pay attention to structure and ignore to analyze the heterogeneity of relationship.Net Exchange Theory views that exchange structure of “exclusive type” will lead to the power.The weaker of power would make a alliance so that they can withstand the power, thus thereverse of the power was achieved(Macy2001).But, Macy has not probed influence of therelationship to alliance. It is just the purpose of this paper. In the paper, the relationship wasdivided into three type: strength, intermediate and weak, and the paper inspect that influenceof the strength of relationship to alliance by experiment, namely what I want to investigate iswhether the power of the structure reverse again or not after considering the relationship, atthe same time I also probe the logic of acting of the weaker consulting and the powerchoosing. The research results show that the relationship is affecting the alliance effect in theexclusive type structure, making the power reverse again. On selection of trading partners, thepower’s performance is followed: first, the power adheres to the principle of equal equalopportunity, he has every weaker at least one chance; second, the power prefer to trade withstranger, this is the contrary logic of differential pattern;third, the power has strong emotionalresistance against the weaker, typically he will give up the trading. after considering therelationship, there is an increase in the number of the betrayer. Usually, the betrayers arethose people who in the experiment they the weaker, which have the basis for cooperationwith the power, the increase of the betraying makes the reversed power by alliance reverseagain.