In The Evolution Of The Modern Summer Olympic Games Slogan Is Analyzing

Since modern summer Olympic Games in1896, although there is no formal form the slogan of the Olympic Games, but every Olympics shout influential movement maxim, aim, idea, etc. Modern summer Olympic Games the Olympic slogan is a business card of modern summer Olympic Games, is the soul of the modern summer Olympic Games, is an indispensable element of modern summer Olympic Games. In this article, the slogan of the Olympic Games the Olympic slogan of the basis of further analysis of the significance of the theory, characteristic and value, in particular, the detailed analysis on the changes of the Olympic slogan propaganda value, to enrich the theoretical system of the Olympic slogan, explore the design of the Olympic slogan for the future and provide the theoretical reference to the evolution of value.Materials; Using logic analysis, comparative analysis, content analysis method such as parsing; Comprehensive analysis from the perspective of multi-disciplinary development process, in order to pass reviewing the history of the past and understanding, on the basis of the combination of the present situation to predict the future, reveals the nature and law.Tries to analyze the process of from time different times the Olympic slogan historical evolution characteristics; From the Angle of cultural horizontal comparison of different cultures in different countries at the same time the characteristics of the culture of the modern summer Olympic Games slogan and the connotation. In this paper, the modern Olympic Games slogan as a dynamic evolution process analysis. First of all, the slogan, propaganda and the slogan of the Olympic Games were summarized, and the successive modern summer Olympic Games slogan points during the cold war and after the cold war and the moral of slogans from shallow meaning and profound analysis of the meaning and from three aspects:political, economic and cultural analysis, and then describe the evolution of the modern summer Olympic Games slogan are summarized, and analysis; Secondly the modern summer Olympic Games slogan analysis of characteristics and design elements from the modern summer Olympic Games slogan design reference and revelation; At the end of every modern summer Olympic Games, analysis the future development trend of the next Olympic Games slogan.