An Empirical Study Of Urban Tourism Competitiveness

The city has made a significant contribution to the development of moderntourism, the city’s progress and level of tourism are closely linked. The one hand, therapid development of the tourism industry can bring many benefits, such as: in theeconomic, social, and ecological benefits of promoting the process of urbanization.On the other hand the urban centers of tourism activities, rich in the form of tourismfor the tourism industry to provide a new environment supporting. However, due tothe obvious benefits of urban tourism, most of the countries and cities also began tocity tourism as an important direction of the development of its economy, even as thepillar industry of the future development.City Tourism Competition is becomingincreasingly fierce. In this paper, the research progress at home and abroad in recentyears, the city tourism, urban tourism research involves concepts related elements ofurban tourism competitiveness, and the status of Xining City tourism research, andestablished by AHP Analytic Hierarchy Process urban Tourism Competitivenessindex system from three aspects: the performance of the city tourismcompetitiveness, urban tourism competitiveness potential and city tourismcompetitive environment, through two central cities of Xining and Lhasa, theTibetan Plateau contrast, found lagging behind in terms of performance and potentialXining in Lhasa, only slightly higher than in the environmental aspects of the urbanTourism Competitiveness Xining to Lhasa. Than on the results to find the lack ofXining city travel, and put forward suggestions and countermeasures in thedevelopment of tourism in the future Xining city, are: First, increased marketingefforts, broaden the channels for publicity and raise awareness. Secondly, the productlevel, increase creativity, integration of tourism resources. Third, the improvement ofinfrastructure, increase the scale of the industry, and strengthening regionalcooperation. Finally, should also train tourism personnel, improve the quality ofemployees.