Studay On Capital Operation Of The Gome Appliance Co.Ltd

The nature of capital is to pursue profits, then increase value. With the continuous development and improvement of the capital market, the means and methods of capital appreciation are more and more. The financial capital operation and equity capital operation have become the main means, in order to obtain the maximum profit, the maximize owners’ equity and the maximization enterprise value.Huang Guangyu has founded GOME Electrical Appliances Co., Ltd. in1987in Beijing. With the business innovation, the strategy of small profits but quick turnover, flexibility capital operation, GOME Has become the largest home appliance retail chain in China in the past25years. GOME landed in Hong Kong Stock Exchange in2004through backdoor listing. After stock listing, under the condition of optimistic business prospects, GOME used financial capital operations and equity capital operations, has obtained the largest enterprise value. Huang Guangyu has become the richest in China once.This paper analyzes the operation of GOME listed on Hong Kong Stock Exchange, analyzes the main capital operation after listing, such as Mergers, the introduction of strategic investors, the issuance of bonds, then draw two conclusions: the production and business operation is the foundation of capital operation and perfect corporate governance structure is the guarantee of capital operation.