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The Empirical Study On The Influence Of Corporate Social Responsibility On Technological Innovation Capacity

Posted on:2013-04-20Degree:MasterType:Thesis
Country:ChinaCandidate:L ZhouFull Text:PDF
GTID:2269330401982194Subject:Business management
Abstract/Summary:PDF Full Text Request
With the deepening of economic globalization, rapidly changing economic environmenthas highly challenged the flexibility, the market reaction capability and innovation capabilityof the enterprise. Corporate sustainable development can not be separated from corporatesocial responsibility. building a harmonious society can not be separated from corporatesocial responsibility. Corporate social responsibility has been paid unprecedented attention bythe government, society, enterprises and the public. Exploring corporate social responsibilitywhether to help enterprises to carry out technological innovation or not, will not only providea new interpretation of dynamic mechanism of corporate social responsibility, but also searcha new breakthrough for technology innovation.Firstly, this article combs the literature of technological innovation and corporate socialresponsibility, and then review the literature; Secondly, through the summary analysis, thisarticle designs the evaluation of corporate social responsibility and technological innovationcapacity; Thirdly, this article divides the corporate social responsibility dimension based onstakeholder theory, and theoretically analyzes the impact of corporate social responsibility onthe technological innovation capability, then build conceptual model, and present thetheoretical assumptions of this article; Finally, in order to validate the model and theassumptions, the article collects samples of listed company which disclose corporate socialresponsibility repot in the2009-2011data, then use descriptive statistical analysis, correlationanalysis and regression analysis. The regression results show that, in general, corporate socialresponsibility has significantly positive impact on the technological innovation capability. From each dimension, the responsibility of shareholders, employees has significant positivecorrelation to technological innovation capability, and environmental responsibility,government responsibility, consumer responsibility and creditors’ responsibility is asignificant negative correlation effect. Based on regression results, we can conclude thatenterprises should actively commit to social responsibility, in particular, shareholders’,employees’ responsibility, which can effectively improve the technological innovationcapability. For creditors’, government’s, consumers’, and environmental responsibility, due todefects in the study, we are failed to reach a satisfactory result. But we can not ignore. Weshould constantly improve the research. At the end of this article, based on the conclusions,we present some effective policy recommendations to the enterprise.The main innovation of this paper is to study the impact of corporate socialresponsibility positively related to the technological innovation capability, which can guidethe enterprises to actively commit to social responsibility, and constantly improve thetechnological innovation capability.
Keywords/Search Tags:Technological innovation capacity, Corporate social responsibility, Socialresponsibility report, Stakeholders
PDF Full Text Request
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