Shopping Mall Business IT System Study

Shopping mall is a new industry which was merged in recent20years. People loveshopping mall because of it’s multifunction. Shopping mall industry develops vary fast inChina. According to statistics, till the end of year2011, there are2812shopping mall werebuilt in China.Effected by the Financial Crisis è competition and cost increase, the growth of retailindustry shows slow. Retail companies are facing the pressure of industrial competition.Shopping mall industry has the same problem. High cost, homogenization competition andlake of industry experience are three key problems in this area. To survive under thisenvironment, the operators of shopping mall should find ways to reduce cost and improvecustomer experience.OP mall is a new shopping mall which was located in Shanghai. It facing the sameproblem what we mentioned. To reduce the operation cost and attract more visitors, themanagement determined to invest IT.It will take a long period to build up IT system in the company. Not only investment,but also to put lot of effort to manage the process to achieve the goal. The first step isplanning, to define the object of the project and road-map. Then follow the plan, step bystep to reach the goal. To OP mall, they define five phase for IT project, they wereInfrastructure, Core business process, Collaboration Platform, CRM and BI. During theprocess of this project, they also need wide range of knowledge such as projectmanagement skills, IT knowledge to support the project.It gives a overview of IT process in shopping mall industry. It can be a reference forretail IT project.