Research On The Developing Strategy Of Penavico Tianjin Customs Broker Co.,Ltd.

Declaration at the customs is an important step in logistics, the quality of declaration will directly influence the speed of the customs passage, the operational cost of enterprises, the economic efficiency, and the managing efficiency of customs. In2007, declaration industry was set as the rising industry in China. After the standards for admittance into industries was revised, the declaration enterprises developed too fast, the overall industry is in the starting stage in fields of members employment, industry formulation, industry mechanisms. The competence increases within industries, with several malignant competence appearances in some places.Serving as a hub of shipping along the coast of China, the fast development of the export and import trade of Tianjin Port has led to the rise of its declaration industry.In recent years, the over-fast speed due to the developing industry has led to the unfortunate result of price, managing of customs declarer, self-regulation of industries, which has attracted people’s wide attention. China Ocean Shipping Agency Tianjin Co., Ltd. is the company which is the first one to obtain the qualification of shipping agency in Tianjin Port. The company has60years’ history and now it has businesses in shipping agency, booking, and logistics, the business volume and brand advantage of the company have certain influences in Tianjin Port Penavico Tianjin Customs Broker Co., Ltd. is the wholly owned financial services subsidiary of China Ocean Shipping Agency Tianjin Co., Ltd., and it is the first declaration enterprises of Customs Declaration Enterprise of Class A recognized by Tianjin Customs Brockers Association. Therefore, the business quality of Penavico Tianjin Customs Broker Co., Ltd. and its developing trend will influence the overall development of the declaration industry in Tianjin Port directly.This paper studies and analyzes the status quo of customs declaration abroad, and the market of customs declaration industry of Tianjin Port, together with the overall objective of Penavico Tianjin Customs Broker Co., Ltd. and the characteristics of the business of the customs brokers, combining analyzing methods of PEST, SWOT, finally comes to the core of the developing strategy of Penavico Tianjin Customs Broker Co., Ltd., and puts forwards corresponding developing methods, which together lead to a healthy and orderly direction of development to the enterprise.