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Development Strategy Of HHT Co.,Ltd

Posted on:2014-05-15Degree:MasterType:Thesis
Country:ChinaCandidate:R CaiFull Text:PDF
GTID:2269330425465921Subject:Business administration
Abstract/Summary:PDF Full Text Request
In recent years our government to increase the power equipment industry policy support,and promote the development of the electric power equipment manufacturing industry. Inaddition, the growing market demand and promote the overall development of the industry.HHT is a company at the end of the growth of small and mid-sized enterprises, mainlyengaged in electric power equipment research and development, production and service. Thedevelopment of the company at this stage, the growth meet greater resistance. In this case, thecompany how to reposition themselves, how to establish suitable growth strategy, it is veryimportant.This paper first introduces the establishment of the company and the company overallsituation of development process. To introduce various aspects respectively, including humanresource growth, technology growth, sales growth and financial growth. And then introducedthe company’s external environment, including the policy environment, market environment,competitors and raw materials suppliers. Then draw out the company at present stage growthof confusion.Then summarize the company growth process, the analysis of the present company’senvironment and problems, including bedding model behind, talent shortage, lack oftechnology innovation and financing difficulties and so on several aspects. According to thecurrent environment for the company’s development strategy. As a science and technologyenterprises, the company’s growth must depend on the progress of technique, the company’sfirst growth strategy is technological innovation. But the strength of the company,independent development invest more, and assume greater risk. Therefore, the company’ssecond growth strategy is the development of cooperation. In order to complete all goals, needthe company has qualified team. The company’s third term growth strategy is people-orientedstrategy. According to the time sequence, the company growth strategy implementation inthree steps. First of all, based on the steady development of the industry, walk the technicalroute. Second, when the company develops to a certain stage, take the internal developmentrelated diversified development strategy, enlarge the scale of the company. Finally, in order tosolve the HHT has always been the limitations of family management mode, the company ownership of the socialization and diversification of reform. Finally, with the necessarysecurity measures.
Keywords/Search Tags:Electric Power Equipment, Development strategy, Small and Medium-sizedEnterprises
PDF Full Text Request
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