On The Development Model Of Red Tourism In Old Revolutionary Base Areas

In recent years, red tourism in the old revolutionary base areas has been rapiddevelopment. The development of red tourism has gradually become an effective wayfor the old revolutionary base areas to get rid of poverty, under the support of centralgovernment and local government. But the development of old revolutionary baseareas of red tourism still exist some problems such as the development model of asingle, lack of depth development. To solve these problems we need to look for redtourism development model which is suitable and effective. For this perspective, thispaper put the development model of red tourism in the old revolutionary base areas asthe research subject, research on the development model of red tourism in the oldrevolutionary base areas, than in the case of the Da an cun, this paper proposes thedevelopment of red tourism development model of Da an cun. Based on reding andsummarizing the documents materials. This paper is divided into three parts.The first part is the analysis of the theoretical basis, analyzes the researchbackground and significance mainly from the broad prospect and the development ofred tourism development, and briefly introduces the research content and methods, putforward the possible innovation; then point out the insufficiency and advances ofresearches on the red tourism at home and abroad, expounds the red tourism, redtourism resources and old revolutionary base areas concept. Then the paper discussesthe support role of Growth pole theory and Point axis development theory, tourismproduct life cycle theory, industrial structure evolution theory and the theory ofsustainable tourism development to the theory.The second part is the key part of this paper. First, analyses the situation of itsdevelopment from the old revolutionary base areas of red tourism conditions and themeaning, characteristics and development of ideas in three aspects, and point out theproblems existing in development mode. Summarized the old revolutionary base areasof red tourism development in government driven mode, community participation inthe development model; experience oriented development mode; red entertainmentmode,Honglv binding mode, Honggu combined development mode Museum modeRed theme park mode and other development mode. Finally, from the analysis of therepresentative Jinggangshan, Langyashan Henan Putian red tourism developmentmodel, laid the theoretical foundation for the analysis of the fourth part.The third part analyze the case of Da an cun, Wuyishan City. In the clear redtourism development situation of Da an cun based on the analysis of SWOT. Thispaper has carried out exploration and analysis on red tourism and tourismdevelopment model and countermeasures in Da an cun from a strategic point of view,think in the initial stage of red tourism development model, especially for theeconomy is relatively backward in Da an cun, adopt the combined development modedominated by the government, take the Honglv binding mode, point axis developmentpattern, Community participation model in growth of Da an cun tourism system, andpromote the development of red tourism.