Jiguanshan - Jiulong Gou Scenic Landscape Resources Evaluation And Development Strategies

Jiguan mountain-Jiulong scenic area is famous for its unique natural resources and the simple and elegant history of human culture. But scenic landscape resources and scenic tourism development are not synchronized, the tourism activities are mainly in natural eco-tourism, the biggest obstacles of development are the narrow tourists face, single mode of travel and strong competitors surrounded by. After the "5.12" earthquake in2008, Scenic Area, under the strong support of local authorities, which corresponds to the integrated functions of Chengdu "Longmen mountain eco-tourism zone", relied on their own resources advantages to reconstruction.By a series of measures of the range of accurate delineation of scenic, clear positioning of the functional structure area, improving the supporting tourist facilities, scenic ushered in new opportunities and development.Previous to the are only planning and researches, in view of this, this article collected of scenic area correlation data, investigated, combined with expert opinions are studied, by using a combination of qualitative and quantitative evaluation on landscape resources in a comprehensive evaluation, using the SWOT method to the scenic area tourism development and utilization and the development of construction analysis, finally obtained the following results:(1) A qualitative evaluation of the results show that, the Jiguan mountain-Jiulong Scenic Area with rich content of the landscape resources, mainly in view of value, recreational value, scientific value, development and utilization value. The quantitative evaluation of the results reflect the scenic landscape with grade two and grade three majority, the natural landscape in the number is significantly higher than that of cultural landscape resources, natural landscape is the landscape characteristics, and occupy a prominent position. Landscape resources spatial distribution, mainly concentrated in the natural landscape and cultural landscape of Jiguan mountain, further illustrates the main landscape is the natural resources in the scenic area, at the same time it also for future development of scenic area management provides a good guidance function.(2) Clearly defined the Jiguanshan-Jiulong Scenic Area’s based market, target market and opportunity market, have analyzed the tourism market in the area, natural resources, scientific research and policy support of great advantage, but the development of tourism products, tourism development of weak foundation of single way, tourism service infrastructure is not perfect and from resource advantage change has disadvantages, while the Chengdu City "Longmen mountain ecological tourism comprehensive functional area" and the rapid development of economy to a great extent for the scenic area development brought opportunity, also must have a good grasp of potential tourist market, tourism resources development and protection of the challenge.(3) To propose a solution from the sustainable development, coordination of interests and regional cooperation, the tourism market’s core competition ability, promotion in scenic area resource advantage to economic advantages and benefit advantages.