Virtual Logistics Enterprise Alliance Revenue Allocation

With the rapid development of the economic globalization and informationtechnology, a new logistics management and organizational model-Virtual LogisticsEnterprise Alliance gradually formed. to some extent, a new local competition formedin the Logistics industry, When the Logistics Enterprises confront this new mode ofcompetition and high standards of market demand.more and more small logisticsenterprise have gradually realized that it will be very difficult to achieve rapidlychanging market opportunities by their own integrated resources. However, theformation of Virtual Logistics Enterprise Alliance is more conducive to integrateresources among the logistics enterprises, and the competitive advantages theydemonstrated can fulfill larger logistics task to some extent.This combined mode hasbecome one of the main resources integration and cooperation modes among smalllogistics enterprises in our country, which is also shared by many scholars.For those that participate in virtual logistics enterprise alliance, their fundamentalpurpose is to get certain benefits, and form stable cooperate relationship. Therefore,the establishment of Virtual Logistics Enterprise Alliance it will inevitably face theproblem of how to distribute the profit, which is more conductive to form stablecooperation relationship. The stability and efficiency of Virtual Logistics EnterpriseAlliance are directly affected by the distribution of profit. so how to design the profitdistribution among Virtual Logistics Enterprise Alliance has became an importantproblem during the process of the form of logistics enterprises alliance.First, it describes the concept and features of Virtual Logistics EnterpriseAlliance, and reflected the background of Virtual Logistics Enterprise Alliance. It isnecessary to study the problems of profit distribution virtual logistics enterprisealliance, and simply summarized the profit distribution issues of Virtual LogisticsEnterprise Alliance. Secondly, expand the profit distribution problem through theanalysis of the Virtual Logistics Enterprise Alliance distribution elements, andanalyze the general principles of the profit distribution which Virtual LogisticsEnterprise Alliance should abide. Then, the general approach of Virtual LogisticsEnterprise Alliance profit distribution is proposed, compare and analyze commonprofit distribution method model, proposed the advantages and disadvantages of eachmethod, and lead to the problem should be solved. Finally, it proposed the satisfactionfunction model of the profit distribution of virtual logistics enterprise alliance, with the integrated application of game theory, probability theory, decision theory to solvethe problem of profit distribution. I hope the study can solve the critical problems ofVirtual Logistics Enterprise Alliance-to make further deepening research of the profitdistribution. And established an effective model，find a reasonable way to solve theproblem.