| Take a wide view for two years of new variety in the real estate market,"the town turns" is dignified for the blue sea space that building Qi adjusts to control outside opens an amplitude in the front-line residence market.Turn an alignment to the town in future, the center definitely puts forward of declaring of’is actively steady to push forward is turned with the new town of artificial core, promote steady health development in the real estate market", but according to25programming,"the town turns" becomes Chinese economy in the future expand inside need of important way of thinking.Loosen medium small city and town household register restriction, urge the agriculture according to condition transfer population gradually to work and fall a door in the town, become push forward town to turn of the importance raise Cuo.Many development companies consequently smell in the town turn the development potential of county class city in the progress.What to can foresee BE, at the coming five yearses, further deepening of Chinese urbanization wave tide, the county class city will become point district.The quick development of real estate profession, make big real estate market in the city development be gradually maturing perfect, turn progress to speed along with the town, the housing need pressure suddenly enlarges, while the county area region is a city and village of the best combine ground, this brought county area and the real estate market of town huge opportunity.How develop the county class real estate industry, expand a town real estate market, make it truely become adding of county area economy to grow a point, have already got the concern and value of various communities.This text put forward many practical viable projects according to rising in the east the research of the real estate company"peaceful times Long Cheng" real estate item marketing mode to Qian river City of Hubei province.Pass a theoretical usage to the real estate marketing theoretically, characteristic in the real estate market aiming at the our country county class City, from the demand and supply2, combine geography environment, carry on research quest to the real estate marketing mode of our country county class City.At physically in, the real estate marketing strategy theory of usage maturity, combine the true circumstance of concrete real estate business enterprise, help real estate companies to draw up practical effective real estate marketing strategy.For the research of the county area real estate marketing item, this text mainly adopts a following research method:(1)The cultural heritage data studies a method.(2)Questionnaire survey.(3)Interview a method.(4)The statistics calculates a method.(5)Induce deductive mothod.(6)The model analyzes a method.Pass to build up traditional SWOT model and PEST model, the macroscopic environment and opportunity threat of analytical some one concrete business enterprise and city.The textual research dint diagram carries out a few achievements as follows:First, theoretically perfect4P theory, make it turn in China, the real estate turn to have a guarantee in the process, have exploitation and have a realization.Help the real estate development company of county class City to draw up in the fulfillment secondly practical can go and efficiently the marketing combination of science mode, provide theory support and technique guarantee for its marketing strategy.End, accelerate town to turn progress in the our country in, stand at supply square angle, analysis building need in the buying of county class city, the investigation pulls from the real estate marketing inside need of partial project. |
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