Development Pattern Design For Wenzhou Industrial Tourism

Industrial tourism in foreign lasted several decades of development and maturity, looking around the country, although in several first-tier cities because of the comprehensive advantages of the development better, but most domestic cities still in the initial and primary stage of industrial tourism for various reasons and no effect, which requires choosing the right industrial tourism development model based on the actual situation. Wenzhou Likes most second and third tier cities in China, still has great potential for industrial tourism, and need to combine the characteristics of enterprises in the region to find a path of sustainable and healthy development.This article has redefined the concept of industrial tourism, explain the purpose and significance of industrial tourism research, pointed out that its application prospects. Description subjects, contents, methods and results, described the results of foreign heritage research of industry tourism, domestic experts and scholars wrote books in this Collar, as well as other advanced domestic tourism city’s development experience and patterns. Followed by SWOT analysis method Wenzhou Industrial tourism resource endowments, market position, opportunities and bottlenecks, draw findings, a clear market positioning Wenzhou Industrial tourism development, tourism development based on the characteristics and status of the industrial structure in Wenzhou, the majority of visitors on how to meet the growing industrial demand for tourism to explain the specific, targeted industrial tourism development model and develop countermeasures, provide a reference for the development of industrial tourism business.This article is mainly theoretical research, with practice, the use of quantitative and qualitative methods. In the form of site visits and peripheral investigation geographically in Wenzhou, for example, by studying the characteristics of Wenzhou Industrial tourism product supply, the survey Wenzhou industrial tourism potential source market situation, and thus make their own conclusions and recommendations for the development of industrial tourism, Combined with the example of typical industrial tourism development in Wenzhou, in-depth study of the industrial tourism circuit design scheme of concrete. Summarize the development mode of five kinds of representative--light industrial production line of travel, tourism, cultural and creative people’s livelihood infrastructure and Museum, industrial heritage tourism and traditional handicraft industry tourism. The paper introduces Wenzhou industrial tourism development strategy. Upgrade to promote the Wenzhou industrial enterprises in transition, to tourism and the one two three industry development and integration, put forward in the process of the industrialization, the industrial production and corporate culture has become the tourist scenery, enhance the connotation and aesthetic of industrial civilization, in the development of the tourism industry to reflect the achievements of industrial civilization, and to enhance the level of tourism.