The Research On The Application Of Traditional Visual Symbolsfrom China In The Food Packaging Design

Many Chinese traditional visual symbols are the themes in the contemporary Chinese art creation. The packaging design as a kind of visual communication design. Chinese traditional visual symbols have three aspects of the performance: Chinese traditional visual symbols inherited the spirit of national culture; The Chinese traditional visual signs express the national culture information of the new era. The national culture symbol is attached to other national cultural connotation. Through the change of the traditional visual symbols in China. To make food packaging design work to the reproduction of the traditional visual symbols. The significance of the Chinese traditional visual symbol also develops with the history. In a specific era, the development of different meanings.Food packaging design as a medium between food and consumer, People are food packaging and then understand the food information. This leads to the impact of food packaging choices. So I start with this: Make full use of food packaging design, The use of people’s cultural background of the identity, so that food packaging more connotation value.