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Research On Human Resource Strategy Of Customer Service Center Of Inner Mongolia Mobile Company Based On Balanced Scorecard Theory

Posted on:2015-07-20Degree:MasterType:Thesis
Country:ChinaCandidate:Y HeFull Text:PDF
GTID:2279330434474318Subject:Business administration
Abstract/Summary:PDF Full Text Request
In recent years, with the Strategic Balanced Score Card constantly practice in Chinese companies, the Balanced Score Card has gained recognition in strategy research and utility, but its application level mostly based on the company’s overall development strategy or lack of further in-depth study for a business or organizational unit. According to this, this article will set China Mobile Communication Corporation in Inner Mongolia as the specific research object, which has a customer service center full of complete organization structure, large scale personnel..On the basis of the company’s overall strategy, the customer service center strategy analysis and customer service center of human resources. This article applied relevant method of the BSC to the customer service center of the human resources strategy research. This article used the literature analysis, comparative analysis, questionnaire method, and so on. This article carry on in-depth current research about the customer service center in strategic environments and conditions, get the standpoint of the customer service center in the human resources strategy development and innovative descripted and formulated the customer service center of human resource strategy map and BSC. And then, built the human resource strategy working group and the human capital development plan. At last,put forward some measures to guarantee the necessary human resources strategy implementation. To set up a important strategic execution system, which on the basis of the human resources strategy of customer service center and can boost Inner Mongolian CMCC overall strategic goals to achieve from bottom to top.
Keywords/Search Tags:Balanced Score Card, Human Resources strategy, Strategy mapStrategy subject, Strategy Readiness
PDF Full Text Request
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