A Study On The Financing Strategy Of Small And Medium - Sized Enterprises In Shunde City Under The New Normal Background

Since the reform and opening up, with the rapid development of society andeconomy, direct financing and indirect financing of expanding, more diversefinancing, financing mode is more mature. However, along with the existence ofinformal finance itself unable to adapt to market changes and demands of the defect,but also non-formal financial quietly and rapid development, together with the formalfinancial constitute our typical dual financial system. At the same time, our countryhas a lot of good strong financing needs of SMEs, but not much choice of channelsavailable, financing channels narrow lead to difficulties in financing the developmentof SMEs has restricted the outstanding problems. Therefore, in the context of the newnormal economy, how to properly use the informal financial problem to crack SMEfinancing is a worthwhile proposition discussion and research.Based on informal financial perspective, let Shunde City as an example to studythe problem of SMEs financing strategy under the new normal background. Inreasonable definition of the new normal meaning and clear financial and non-formalbasic premise of the theory of financing for SMEs, the analysis of economic andfinancial, non-formal financial services, the basic situation of SME financing inShunde, revealing the specific performance of financing difficulties and causes, whichmade suggestions Shunde crack SME financing difficulties. The main conclusions ofthis study are:(1) This paper defines the connotation and characteristics of Chineseeconomic normalcy. New Chinese economy is essentially normal to enter the highefficiency, low cost, high speed and sustainable growth phase, characterized by therapid growth, the economic structure optimization and upgrading, innovation-driven.(2) This paper analyzes the development of Shunde informal financial problemsmainly for disrupting the normal economic and financial order, affect social harmonyand stability, exacerbating social conflicts upgrades affect the orderly development ofthe real economy.(3) This article reveals the specific manifestations and causes ofShunde SME financing. Difficulties in financing the specific performance of the highcost of financing and financing channels for a single, and discuss the reasons for SMEfinancing from the supply side and the demand side.(4) This paper presents a newnormal break Shunde SME financing countermeasures. From the non-formal financialservices, small and medium enterprises, the government raised the level of threeangles corresponding countermeasures.