A Study On The Risk Assessment Of Cultural Integration Of Chinese Enterprises' Overseas Mergers And Acquisitions

After 1984 China reform the first merger case had began, China Enterprise merger has more than 30 years of history, from initially of started exploration stage to now of scale development, “go global strategy “of implementation and will domestic merger development to has overseas merger, China Enterprise boarded world of stage, has data displayed, 2014 China on city Enterprise overseas merger turnover reached has 56.9 billion dollars, after history of Supreme level, overseas merger gradually became China Enterprise expansion market of main way is one of. Throughout global enterprise overseas merger of case, about 70% of enterprise eventually are to failed ended, and this which and has 70% is due to enterprise culture integration failed caused of, famous of " The seven seven law " makes culture integration gradually became has people concern of focus, for makes enterprise can success merger, many scholars is committed to culture integration field, tries to overcome Enterprise overseas merger in the due to culture conflict caused of obstacles.This paper reviewed the summary of cultural integration, analysis of present situation of enterprise development and enterprise culture, culture integration of Chinese enterprises’ overseas mergers and acquisitions to do further research. First, will culture integration process in the exists of risk is divided into four a level for discussion research, that national level, and enterprise level, and managers level and employees level, and specific analysis this four a level of risk sources and the contains of many factors, building meet China enterprise features of culture integration risk indicators system; second, research method main using levels analysis method and fuzzy integrated evaluation method, through survey questionnaire of form collection expert on China Enterprise overseas merger of classic case of evaluation, combines qualitative research and quantitative research, Evaluation of the case, explained to the reader the importance of cultural integration and cultural integration problems in Chinese enterprises’ overseas mergers and acquisitions; and, finally, for cultural integration at all stages of the merger and the recommendation of the Government, enterprise solutions and solutions aim to promote cultural integration, we hope to improve the success rate of Chinese enterprises’ overseas mergers and acquisitions has some help.