Analysis And Thinking On The Present Situation Of Tourism Crafts In Guandu Ancient Town In Kunming

Today, the further integration of cultural creativity and design services andtourism has become the new trend of tourism development, and in the sectors oftourism shopping tourism handicraft has been the weak link in the development oftourist commodities, its research and development and design not only relates to thequality of the tourism culture consumption, but also affect the tourism industry chainextension.From the point of the whole city scope, it is undoubtedly a need to bethinking seriously about and focus on the practical problems.Is in this paper,nicknamed "old memory in kunming guandu town of investigating the presentsituation of tourist souvenirs, thinking, and make comparative analysis with otherscenic spot, is theoretically to guandu town as the entrance to the anatomical analysis,and combined with culture creativity theory system, for the design and development"guandu "local characteristics of tourism handicraft should be the main focus of thequestion for further thinking and exploration, its research results to provide areference for the related department, and has abundant tourism resourcesdevelopment of special tourism commodities are instructive.The article from the perspective of art, integrating folklore, tourism economics,cultural creative industries, sociology, psychology and other related disciplines toanalytical thinking.To the related concepts of tourism souvenirs, emphaticallyexplains the tourism handicraft culture attribute and artistic characteristics.Second ofguandu town tourism culture resources for full system of carding, induction andanalysis, combined with the current status of tourism souvenirs, compare the cityother scenic tourist handicraft, pricing and characteristics to find out the kinds ofguandu town tourism handicraft lacks its own characteristic, the problem such aslack of creativity, the good and bad are intermingled, and the national folk craftcultural heritage, tourists tourist motives, psychological aspects to analyze tourismhandicraft businesses by tourist lines, the main reasons for tourism handicraftdevelopment of ductility combined with many problems, then think.Get inspired bycomparison and analysis of classic cases at home and abroad, finally proposed to theregional diversity from the perspective of culture creativity and special tourism craftsresearch and development and design of combining the basic train of thought, inview of the regional characteristic culture awareness of cultural value and disregardproblems put forward the development of external form and the unity of its content,which can inherit the tradition and conforms to the modern fashion tourismcommodities;From build creative environment, cultivating professional talents ofinnovative, and interdisciplinary talents, establish and improve the mechanism ofprotection of intellectual property rights, etc to enrich the creative industry chain.