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Research On The Development Strategy Of HR Group

Posted on:2016-12-07Degree:MasterType:Thesis
Country:ChinaCandidate:G F ZhangFull Text:PDF
GTID:2279330470468184Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the accelerated pace of global economic integration, and promote the development of the world economy, but also led to the exchange of trade between countries and advanced technology, bringing new business opportunities for all sectors, but also created a complex changing competitive environment. How, under such circumstances the opportunities and threats exist, seek a part of their own development path, become the most critical phase of each enterprise.Lighting industry is figuratively as "light industry brought to mankind," and it will be with the progress of society, people’s living standards and appreciate the increasing levels vary. In recent years, the size of the domestic lighting manufacturers and product quality has been significantly improved, the industry is also brewing technological change. Therefore, understanding the development of the domestic lighting industry, analyze the status quo of the industry, to predict the future direction of the enterprise sector has a positive effect, but also ensures the Group strategic objectives, correctness strategic choice, strategy implementation.HR Group is the design, manufacture, and sales of lighting groups, the Group’s current development scale and market share has been the industry leader, but gradually changing the face of today’s market environment, increasing product technology updates, Group clearly felt the pressure of competition in the larger.Faced with the opportunities and threats, and how to get further development, has become an important strategic issue group. This is mainly to HR Group for the study, the use of strategic tools Group’s external environment and internal environment analysis, summarized the opportunities and threats faced by the Group to determine the group’s strengths and weaknesses. To develop the Group’s overall strategic policy development, and propose appropriate strategies embodiment, finally, the development of strategic control measures and methods to achieve the expected goals, to ensure stable development of the Group in the competition.
Keywords/Search Tags:global economic integration, the development of the lighting industry, HR Group, Strategic Management
PDF Full Text Request
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