The Creative Video Design Of Digital Media-《"PANDA" Dream》

With the rapid development of information technology, and constantly improve the technology of digital media, film and television changes a lot. Now, film and television combines a lot of digital technology, the transmission of information is becoming a new culture symbols. Digital media promotes the symbols in the world of film and television from the abstract to jump to visual impact in the world of the senses Digital media in film and television continues to develop, making the film to simulate human consciousness in technical aspect. Meanwhile in the digital media environment, Audience gradually to participate in the direction of the transfer. This kind of dramatic change is bound to change the characteristics of the traditional film and television, to produce a new relationship between the film and television.Film Art is a creative art, the artistic effect, aesthetic experience and comprehension presented by the film and television art are generated due to technical use. With the development of digital media technology, film and television arts into the age of digital media era, Digital media to bringthe art of film and television art nourishing effect brought unprecedented appeal to the audience, Digital audio effect in addition to strengthen the content of the art of film and television art, also satisfy the audience audio and visual psychology.The film revolves around the "PANDA" gens of a dream of college students creative digital media, film and television design. According to the film and television art creativity, use of digital media technology for filming and production of film and television works. The film and television works is mainly divided into three aspects, reality and dream and wake up. This design adopts the new concept of "PANDA" gens, the virtual through dreams, reality and dream, save these clues point to "PANDA" gens can realize the disadvantages of addicted to virtual world, reality a better life. Associated and digital media, film and television creative design at the same time, the main research in the process of film and television shooting early late creative and technical aspects of the editing of the script. In the process of film and TV episodes of appreciation and improve itself and the viewer to film some art appreciation ability, also through some of the film culture connotation and the actual content of the current state of a kind of society do a reminder. To make more audience experience and practical understanding of digital media art.