Critics Of The Study Of Chinese TV Series From The Television Commercial Aesthetics(1984-2010)

Since China’s reform and opening up, and gradually promote the reform of marketizationof TV, TV criticism theory revealed gradually in the change and development of film andtelevision commercial aesthetics criticism perspective, this article mainly adopted in thehistorical research orientation method of "from the history of the theory of" panoramicallytrying a system since1984-2010, in the film and television commercial aesthetic horizon,Chinese TV criticism as the research object. Strive for the induction and summary, film andtelevision commercial aesthetic horizon, the core of the Chinese TV criticism, find out theway of development of Chinese TV. At the same time, expectations for the Chinese TVcriticism study provides a unique, innovative, learnt historical mirror and the theorysignificance of research, more efforts to make the paper make a solid foundation, richhistorical materials, the types of historical science of Chinese television criticism theory. Thispaper research the theory value and realistic significance to summarize: first, in China’seconomic policy since1984, and sorted out the film and television industrialization policies,so as to the comprehensive understanding of national policy and under the background of filmand television policy, grasp the history of film and television industrialization, a better graspof the film and television industrialization process. Second of all, the commercial aestheticsand film, TV commercial aesthetics concept defining, clarify concepts definition, study onChinese TV criticism in order to better. Third, the1984-2010on Chinese televisionindustrialization and commercialization of literature to comb, in order to Chinese televisionindustrialization and commercialization reform process clear grasp. Fourth, in the clear policyand film and television business, on the basis of aesthetic concepts, found that thecharacteristics of Chinese television criticism and development, not only do know abouthistory, but also to do for the future direction of exploration.