| People living in the real objective world, but under the influence of mimicryenvironment information all the time. From the mimicry environment information, peoplelook at the object, the choices, opinions, feelings, and so on will have a certain degree ofdeviation in response to the original objective environment. So how mimicry environmentinformation to influence people? To urban living environment as a starting point, this paperput the mimicry environment information subdivided into mimicry type (text, pictures, text+image) and the information (2,4) mimicry, from the Angle of the eye to study the mimicryenvironment information affect residential intention.This study selected the34vision correction of normal college students, with the eyemovement instrument records they looked at different mimicry environment information (2paragraphs, images,4, paragraph2, four images, text material+2pictures, paragraph4+4pictures) of eye movement process, and they were recorded by the experimenter experimentdesign by the answer to the question of oral presentation. Through the SPSS for Windows17.0software for statistical analysis of data.The results showed that:1, on the choice of living time length, the information typeshave significant main effect (F=6.211, p<0.01), the amount of information have significantmain effect (F=4.689, p<0.05), the information types and information interaction was notsignificant (F=0.073, p>0.073). For different mimicry information, subjects under thepresentation of text+image want live time were significantly longer than text presentation,the presentation of the picture.2, on the willing to be the cost of living, information types,main effect is not significant difference (F=1.896, p>1.896), the main information effectdifference was not significant (F=3.86, p>3.86), the types of information and informationinteraction was not significant (F=0.181, p>0.181).3, eye movement indicators: on lookingtimes, information type have significant main effect (F=20.919, p<0.01), embodied in: wordsand images on looking times significant difference (p<0.01); Words and text+pictures onlooking times significant difference (p<0.01). Information on the main effect is not significantdifference (F=2.133, p>2.133); Types of information and information interaction was notsignificant (F=2.312, p>2.312). On the average pupil size, information types, main effect isnot significant difference (F=0.826, p>0.826), the main information effect is not significant difference (F=0.147, p>0.147); Types of information andinformation interaction was notsignificant (F=0.163, p>0.163)., information on the number of regression type main effectdifference was not significant (F=0.194, p>0.194), the amount of information the effectdifference was not significant (F=1.768, p>1.768); Types of information and informationinteraction was not significant (F=0.611, p>0.611). On the first pass reading time, informationtypes, main effect is not significant difference (F=2.011, p>2.011), the amount of informationthe main effect is not significant difference (F=1.249, p>1.249); Types of information andinformation interaction was not significant (F=1.280, p>1.280).According to the analysis of experimental results, the conclusion is:(1) type of mimicryenvironment information influence people’s living, embodied in: people in mimicryenvironment information for text+image rendering time were significantly longer want tolive under the text presentation, the presentation of the picture.(2) the number of mimicryenvironment information influence people’s living, embodied in: when the number of mimicryenvironment information of2(2paragraph,2pictures,2paragraph+2pictures), when peoplewant to live in time was significantly longer than the number of mimicry environmentinformation of4(4paragraph,4pictures,4paragraph+4pictures). |
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